Social Media For Government 2012
March 19-22, 2012
Fairmont Chateau Laurier, Ottawa, Ontario, Canada

If you work for a government agency, you might want to head over to Ottawa, Canada for the Social Media For Government 2012.

With this conference, you will learn how to

• Develop a social media strategy for communication including podcasting, blogging, Twitter, mobile, Facebook, wikis and other platforms.
• Communicate better using French and English on social media avenues.
• Prepare for the changes and innovations in social media.
• Create, market and integrate a mobile app.
• Engage the public and your employees
• Monitor and prove the return on investment of your social media efforts.
• Build support from senior management and IT for your social media campaigns.
• Create a platform for employees to communicate with other parties such as the public and the clients.
• Measure the effectiveness of your strategies.
• Use social media for programme management.
• Manage the growth of social media use in your organization.
• and a lot more!

The four-day conference will feature speakers from leading Canadian private companies and government units and offices including:

• City of Brockville, Ontario
• City of Regina, Saskatchewan
• Intersol Group, Ltd.
• Canadian Red Cross
• Jive Software
• Canadian Army
• Federation of Canadian Municipalities
• Kendall Wood
• Action Strategies
• Thornley Fallis Group
• Purple Forge Inc.
• Regional Municipality of Niagara, Ontario
• SaskTel
• City of Oshawa, Ontario
• Canada Revenue Agency
• Francis Loughheed Consulting
• SaskTel
• Children’s Hospital of Eastern Ontario

Get more information or register for the event at http://www.aliconferences.com/conf/social_media_govt_canada0312/index.htm.

Advanced Social Media Strategies 2012
Jan. 31 – Feb. 1, 2012
Toronto Marriott Bloor Yorkville Hotel, Toronto, Ontario, Canada

If you want to add to your knowledge of social media and the strategies associated with it, then it’s time you register for the Advanced Social Media Strategies 2012 conference happening at the end of the month.

The conference will have interactive sessions focusing on high level social media tips and tricks.  It will also have six different case studies from businesses that are outisde the retail industry.

Speakers for this year’s conference include:

• Bruce Skeaff, Social Media Planner, Ontario Ministry of Labour
• Jason Prini, Social Media Specialist, Digital Ottawa
• Randall Craig, President and Social Media Leader, Pinetree Advisors Inc.
• Sergeant Timothy Burrows, Corporate Communications Officer, Toronto Police Services
• Sara Falconer, Social Media Specialist, WWF Canada
• Mark Nicholson, Head of Online Experience, ING Direct Canada
• Daniel Morier, Chief, Digital Engagement, Health Canada
• Parisa Foster, Senior Consultant, Digital Marketing, w.illi.am/
• Jeff Gahnz, Vice-President of, Marketing and Public, Relations, Nicolet National Bank
• Boyd Neil, Senior Vice-President & National Practice Leader, Social Media and Digital Communications, Hill & Knowlton
• Ian Capstick, Media Consultant & Owner, MediaStyle
• Philippe Leclerc, Interactive Communications Manager, City of Regina
• Robert Moyles, Corporate Communications, City of Edmonton

Sessions include topics touching on:

• How the Ontario Ministry of Labour moved to engage with the public on Facebook.
• Avoiding social media disasters.
• Training your employees and managers on how to use social media.
• Innovations and merging trends in social networking.
• How to interact with citizens using social media in times of crises.
• How to use transparency and adding a personal touch to help a limited budget.
• How to align yours social media efforts with the organization’s goals.
• The social media strategies being used by the City of Regina.
• How to use social media as an internal communications tool.
• How to gain buy ins via social media.
• Issues concerning social media use in a public setting.

Learn more or register here: http://www.socialmediaci.com