The Importance of Branding and How It Works on Social Media

It doesn’t take a rocket scientist to know that branding and social media go hand-in-hand. But, for alot of brands they haven’t quite grasped how to have a solid brand both online and offline. Facebook and Twitter (and Google+) are great ways to build a brand. But can also be a great way to ruin a brand.

You need to know how people are interacting on social media, what are they saying about your brand and etc.

If you’re like me you’re too lazy to do the research, or simply don’t have the time. Luckily for you and I both a company called AYTM Market Research surveyed about 2000 online users to discover all of this information for us! Below you will see a fantastic Infographic on how branding and social media work together (and sometimes against one another)

 

Branding and Social Media Statistics – How People Are Interacting With Brands Online
Source: AYTM Market Research

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